Cookies

About cookies

A cookie is a file containing an identifier (a string of letters and numbers) that is sent by a web server to a web browser and is stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server.

Cookies may be either “persistent” cookies or “session” cookies: a persistent cookie will be stored by a web browser and will remain valid until its set expiry date, unless deleted by the user before the expiry date; a session cookie, on the other hand, will expire at the end of the user session, when the web browser is closed.

Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies.

Cookies can be used by web servers to identify and track users as they navigate different pages on a website and identify users returning to a website.

Our cookies

We use only session cookies / only persistent cookies / both session and persistent cookies on our site and App.

The names of the cookies that we use on our website and App, and the purposes for which they are used, are set out below:

  • we use session cookies on our site and App to recognise a computer when a user visits our site or App/ track users as they navigate our site or App / enable the use of a shopping cart on our site or App / improve our site’s and App’s usability / analyse the use of our site or App / administer our site or App / prevent fraud and improve the security of our site or App / personalise our site or App for each user / target advertisements which may be of particular interest to specific users
  • We use Google Analytics to analyse the use of our site or App.
  • Our analytics service provider generates statistical and other information about website use by means of cookies.
  • The analytics cookies used by our site have the following names: [_ga, _gat, __utma, __utmt, __utmb, __utmc, __utmz and __utmv].
  • The information generated relating to our website is used to create reports about the use of our website.
  • Our analytics service provider’s privacy policy is available at: http://www.google.com/policies/privacy/

Third party cookies

Our site also uses third party cookies.

We publish Google AdSense interest-based advertisements on our site. These are tailored by Google to reflect your interests. To determine your interests, Google will track your behaviour on our site and on other websites across the web using the DoubleClick cookie. / We publish Google AdSense advertisements on our site or App. To determine your interests, Google will track your behaviour on our site and on other websites across the web using the DoubleClick cookie. This behaviour tracking allows Google to tailor the advertisements you see on other websites to reflect your interests (we do not publish interest-based advertisements on this website). You can view, delete or add interest categories associated with your browser by visiting: http://www.google.com/settings/ads/. You can also opt out of the AdSense partner network cookie using those settings or using the NAI’s (Network Advertising Initiative’s) multi-cookie opt-out mechanism at: http://www.networkadvertising.org/choices/. However, these opt-out mechanisms themselves use cookies, and if you clear the cookies from your browser your opt-out will not be maintained. To ensure that an opt-out is maintained in respect of a particular browser, you may wish to consider using the Google browser plug-in available at: https://www.google.com/settings/ads/plugin.

Blocking cookies

Most browsers allow you to refuse to accept cookies; for example

  • in Internet Explorer (version 11) you can block cookies using the cookie handling override settings available by clicking “Tools”, “Internet Options”, “Privacy” and then “Advanced”;
  • in Firefox (version 39) you can block all cookies by clicking “Tools”, “Options”, “Privacy”, selecting “Use custom settings for history” from the drop-down menu, and unticking “Accept cookies from sites”; and
  • in Chrome (version 44), you can block all cookies by accessing the “Customise and control” menu, and clicking “Settings”, “Show advanced settings” and “Content settings”, and then selecting “Block sites from setting any data” under the “Cookies” heading.

Blocking all cookies will have a negative impact upon the usability of many websites.

If you block cookies, it is likely that you will not be able to use all the features on our site.

Deleting cookies

You can delete cookies already stored on your computer; for example:

  • in Internet Explorer (version 11), you must manually delete cookie files (you can find instructions for doing so at http://windows.microsoft.com/en-gb/internet-explorer/delete-manage-cookies#ie=ie-11);
  • in Firefox (version 39), you can delete cookies by clicking “Tools”, “Options” and “Privacy”, then selecting “Use custom settings for history” from the drop-down menu, clicking “Show Cookies”, and then clicking “Remove All Cookies”; and
  • in Chrome (version 44), you can delete all cookies by accessing the “Customise and control” menu, and clicking “Settings”, “Show advanced settings” and “Clear browsing data”, and then selecting “Cookies and other site and plug-in data” before clicking “Clear browsing data”.

Deleting cookies is likely to have a negative impact on the usability of many websites or applications.

Cookie preferences

You can manage your preferences relating to the use of cookies on our site by visiting: www.marketofmums.com, or on the App itself.